Casino News: Party Gaming expanding

Party Gaming expanding

 July 2, 2008, 7:17 am (10 years ago)
For its new website Party, the Party Gaming online gambling group went into partnership with City Index.
The derivatives trading firm will build up and supervise prices to offer customers with access to financial markets across the world in which to trade in contracts for difference (CFDs) and extra options of financial spread betting will be provided for UK residents.

The move to provide financial betting products is consistent with other operators that have demassify their product variety to add such offerings and variative of focus from aiming the recreational player base.

A statement from the company: “Our partnership with ITV can be seen as a bridge between the TV and online gaming audiences. This agreement with City Index represents a bridge between e-gaming and investors. It acts as a step towards convergence.”

Party will focus on the high rollers of its poker and casino platforms and states that their research and focus group indicates there is a need for the new product in its customer base.

“Our agreement with City Index enables us to develop an exciting new group of products for our customers that will be exclusive in the online gaming market. Derivative trading on financial markets is already a multi-billion dollar market,” said John O’Malia, group managing director at PartyGaming.
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