New Neteller & BORNSeptember 10, 2008, 8:50 am (10 years ago)
Isle of Man based e-cash processor Neteller plc and the Europe and Asia facing BORN (BornForSports) e-commerce group, contracted a 5 year payment and joint marketing contract this week. The contract offers the special utilization of a version of Neteller Payment Suite within the BORN group network of products and brands. Integrated is a co-branded e-wallet to be named BORN Express operated by Neteller.
With a million associates universally, BORN runs a sports way of life oriented social network that sells sports-approach-fashion merchants and services from cautiously chosen business and brands. Through its possessory market platform, BORN takes a charge on each sale and dominates the payment procedure via its e-wallet BORN Express. According to the 5-year deal, BORN has granted to apply the Neteller Payment Suite throughout its online merchants business and brands network.
Under the agreement a co-branded e-wallet, BORN Express powered by Neteller, will be embedded into the BORN marketplace platform and used as the standard method of payment across the BORN network, with an initial focus on the UK, France, Germany, Italy and China.
The co-branded e-wallet is going to offer a secure and expedient way for BORN clients to shop at BornForSports and at all additional online businesses that are fraction of the Neteller payment network.
BornForSports clients are going to as well be provided the chance to sign up for the co-branded BornForSports/Net+TM Prepaid MasterCard. These are accessible both as a physical card, and as a virtual card for utilization for online, offering a safe, personal process of web shopping at any business that allows MasterCard utilizing the funds in the co-branded BORN Express e-wallet.
Live procedure testing is by now in progress for the 1st part of the contract including the completion of the Netbanx payment opening to substitute the prior proprietary domestic payment procedure system for BORN online market websites.
The contract is going to as well allow via joint marketing attempt to provide special BornforSports goods and services to all Neteller's existing associates and clients.
Jean-Christophe Chopin, Chairman and Chief Executive Officer of BORN Group, explained “By Neteller managing every complications of payments, observance, individuality, and guideline we can concentrate on the offerings of our co-branded e-wallet and spend more time establishing provider relationships and appealing to clients.”
Ron Martin, President and Chief Executive Officer of Neteller, explained “BORN Group is a quick-developing, flourishing online business, and we are happy that they have decided to operate with Neteller. We see this contract with BORN Group as one of Neteller's main plans to produce a step-change in the number of active customers utilizing the Neteller Payment Suite. We expect their fast increasing network of business and millions of associates into our network and anticipate working with BORN Group to build up advaced pioneering payment resolutions.”
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