Casino News: Facebook application and GameLogic

Facebook application and GameLogic

 November 11, 2009, 11:05 am (5 years ago)
The US interactive marketing services supplier GameLogic, Inc., has finished an integrate plan with the world-renowned social networking site Facebook, paving the way for the utilization of its PlayAway, PlayerVantage and New Play set of products. These programs widen GameLogic’s Internet player/database marketing platform to the fast expanding community of social media.

“Regulated gaming operators face a countless of confronts in establishing an effectual presence in today’s many media channels. Media is more split than ever, but social media sites are integrating as strong interactive channels with direct access to the customer,” explained John E. Taylor, Jr., president and chief executive officer of GameLogic. “With GameLogic’s latest Facebook addition, casinos and lotteries are able to presently efficiently tie together this well-liked media channel with little or no effort.”

The company believes that by utilizing its technology, Facebook have the chance to turn out to be the foundation for a much bigger and significant player engagement with point balances, marketing calendars, coupon awards and sponsored games/tournaments.

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