Casino News: Affiliates Union first affiliate program

Affiliates Union first affiliate program

 November 12, 2009, 11:21 am (8 years ago)
The recently launched affiliate marketers’ association, the Gambling Affiliates Union, has revealed the approval of its first affiliate program,Affstorm, which manages affiliate marketing for brands including, turns out to be the first to hold the GAU’s watchful eye logo following the changes of a paragraph in its terms and conditions and consenting to go into GAU-arbitrated negotiation if needed going forward.

The clause change covered a frequently troublesome phrase utilized by casinos and programs in the industry: “the terms of this agreement may be modified by us at any time.” The adjustment contains the inclusion of a reviewing process and fifteen day notices to affiliates previous to any alterations are put into practice.

In the meantime, the GAU has boosted membership to 150 affiliates and anticipates to hit 1,000 within the imminent 6 months. “By teaming up with the GAU and changing from a very inappropriate term to one that provides fairness to affiliates, the GAU thinks that Affstorm should be awarded by GAU members and all affiliates. Affstorm are indicating their obligation to affiliates and that they are fair and consistent,” the UK-based GAU chairman Paul White commented.
He announced that an additional 5 affiliate programs are in debate with the GAU about endorsement.
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